Sterling Bank launched ‘One Woman’ to marks IWD

Sterling Bank Plc has launched a new proposition known as ‘One Woman’ to commemorate the International Women’s Day with theme ‘Be Bold for Change.’

The product was launched by the Chief Executive Officer of DO.II Designs Limited, Mrs. Ifeyinwa Ighodalo at a well -attended ceremony in Lagos.

Speaking at the ceremony, Mrs. Ighodalo said the significant number of women in Nigeria’s population has made it imperative to deliberately focus on the needs of women to ensure sustainable economic development and growth.

She said the business case for targeting women was simple as they are the more excluded gender as 21.4 million females, which represents 42.7 per cent of the total female population are financially excluded while 15 million of these women are not earning income frequently.

Mrs. Ighodalo who is also the wife of the Chairman of the Bank, Mr. Asue Ighodalo said, “This provides a huge opportunity for structural changes within the economic and financial system if we pay attention,” remarking that, “to enable us to make an impact, we must reach as many women as possible.”

“At Sterling Bank, we are moved not just by the statistics before us but by the stories we experience to make a difference in the lives of women through financial access. This is the premise on which we are here today. To be the platform that provides a space for women to thrive, to be heard and live the best of their lives.”

In her address of welcome, Mrs. Egbichi Akinsanya, an Executive Director of the bank said the One Woman was designed to make the women of the past proud; the women of the now, inspired, and provide the women of the future with hope.

She said the theme of the programme, ‘Living a Legacy’ was also apt as it challenged everyone to celebrate the women in their lives as the foundations of communities and challenged women to make great impact in the lives of those around them.

Advertisements